homophily part II - Social Capital

Below are some extracts from NY Times Blog
http://freakonomics.blogs.nytimes.com/2008/02/15/is-myspace-good-for-society-a-freakonomics-quorum/

"social capital", a concept that describes the benefits individuals receive from their relationships with others.

Bridging social capital reflects the benefits we receive from our "weak ties" — people we don't know very well but who provide us with useful information and ideas.

As our social networks are becoming increasingly more geographically fragmented, social network sites are a useful way for us to keep in touch and seek social contact with our friends.

When many students begin university, they find themselves with a group of ready-made acquaintances. Given people’s preferences for people who are like them, it could be that friendship networks become increasingly homogeneous. Is this a bad thing? It might be if, by choosing potential friends via their Facebook profiles, it means that folk cut themselves off from serendipitous encounters with those who are superficially different from them.

Social networking sites are affecting the labor market as well, because recruiters evaluating young professionals applying for jobs are now hacking into applicants’ profiles, and making hiring decisions based on profile photos in which applicants are drunk or inappropriately dressed.


they devalue the meaning of “friend.” Our traditional notion of friendship embraces trust, support, compatible values, etc. On social network sites, a “friend” may simply be someone on whose link you have clicked.

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